Westside Connection is a West Coast gangsta rap group consisting of Ice Cube, WC, and Mack 10. Their first album, Bow Down, reached the #2 position on the Billboard 200 in 1996. The group was formed during the East Coast and West Coast rivarly, coming out with a vengeance after the death of 2Pac. Death Row Records was suffering after the loss of 2Pac, poor sales of Snoop Doggy Dogg's Tha Doggfather and Dr. Dre leaving to form his own label Aftermath. Because of this, while Bow Down was enjoying chart success, its corresponding label Priority climbed the gangsta rap hierarchy.

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