Loverush UK! is founded by Mark Loverush & Kinky Roland. Loverush UK! have enjoyed great success in 2007 with their singles featuring Boy George, Marcella Detroit , Shelley Harland and Kirsty Hawkshaw. Their sound is full on euphoria with uplifting vocals hooks, but their packages on the release cater across the board. Kinky Roland, originally from Berlin, Germany came to London in the late eighties.